Co-investigator / Malaysia

Che Aniza binti Che Wel

Current Position: Senior Lecturer

Research Interest:
• Customer Relationship Marketing (CRM)
• Consumer Behavior,
• Retailing, Services Marketing.

Works in:
Faculty of Economics and Management Universiti Kebangsaan Malaysia

Located in:
Bangi, Campus

Personal Webpage:
https://ukmsarjana.ukm.my/main/lihat_profil/SzAxMjE5Mg==

Role in SEAOFE project: Co-investigator